Red Flags: An Illustrated Guide to People We Should've Questioned Sooner

• Visually striking design with coloured page edges and bold typography
• Witty and highly recognisable portraits of modern digital behaviour
• A perfect blend of humour, cultural critique, and visual storytelling
• Beautifully illustrated characters that feel absurd and uncomfortably familiar
• A smart, giftable book that reads like a visual survival guide for the internet age.

Red Flags is a visual field guide to modern behaviour — part satire, part mirror, and part survival manual. Created by Belgian designer and visual storyteller Bart Kiggen, the book unpacks the characters, archetypes, and micro-cultures that shape our digital and emotional lives. From the Ghoster to the Apex Pretender, from the Brand Messiah to the Yuppie Mephistopheles, each red flag is drawn, described, and decoded with wit and precision. Blending staged photography, cultural critique, and design, Red Flags turns online performance into visual anthropology. It examines how attention became identity and how charisma, care, or confidence can all tip into manipulation.